WHY HOTJAR / FOR PRODUCT TEAMS

Build a customer-centric culture within your product team using Hotjar

Make product experience insights accessible to everyone – collaborate on user insights for brilliant prioritization, and build products your customers really need and love.

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143,088 teams put customers at the heart of their product with Hotjar

  • Black Ace
  • First State Bank
  • Custom Aire
  • First State Bank
  • Dakota Molding
  • Dakota Peat
  • First State Bank
  • Eastbay Campground
  • First State Bank
  • First State Bank

SPOT UX ISSUES FAST AND PRIORITIZE FIXES

Discover every issue users encounter

Don’t rely on support tickets alone. Watch users getting stuck and collect feedback when they encounter an issue.

“We wouldn't have been able to identify the problem without Hotjar.”

Paul Humphreys

COO & Founder, StudentCrowd

How it works

Tools that power your team to discover, consolidate, and communicate user needs.

Heatmaps

Heatmaps visually represent where users click, move, and scroll on your site. With this context, you'll learn how users really behave. Learn more

Recordings

Recordings are playbacks of users on your site. Watch full recordings of each visit, including the clicks, mouse movements, u-turns, and rage clicks. Identify issues on the fly and spot solutions in seconds. Learn more

Feedback

A real-time suggestion box on your site, Feedback lets users express frustration or delight about individual parts of your site, right down to the page, form, or image they're looking at. Learn more

Surveys

Surveys bring voice-of-customer to your decision-making. Gathering evidence for a new product or feature? Use a targeted Survey to validate your ideas and better understand your users. Learn more

Explore Hotjar features product teams love

Workspaces

Organize your Hotjar findings so that you only see what’s relevant to you and your team.

Not every heatmap, recording, or response is relevant to you. Workspaces enable you to trim down the hours you spend digging around for insights and help you focus on what matters the most. Create a dedicated workspace for your team, a specific project, or a particular part of the user journey.

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Highlights

Extract and share the most meaningful parts of your insights.

Highlights enable you to cut out snippets of your recordings and heatmaps and save them into special collections that you can easily share and analyze with your team.

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Integrations

Integrate Hotjar with some of the most popular tools you use in your daily workflow.

Send insights to a dedicated Slack channel and discuss them in the moment. Create a Miro card when new Hotjar feedback come in and collaborate to map each response into different product areas and prioritize fixes and problem-solve together by creating new issues in Jira when new Hotjar recordings comes in.

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Share the wealth and bring your entire team along your users’ journey.

Export, share & comment

Quickly share user insights with your team using a public link, @mention them in comments, or export an MP4 or PNG.

Unlimited users

Hotjar is built for teams. Get the whole gang on board and start collaborating on user insights in no time.

Send out weekly round-up emails

Keep your key stakeholders and team members in the loop with a weekly round-up email highlighting key findings.

Host regular Hotjar Watch parties

Come together with your entire team to see what your users are seeing and empathize with the people that matter most.

How product teams use Hotjar

Product managers

See how people experience your product, figure out the changes they need most, and get buy-in for your ideas. Fast.

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Product designers

Figure out what works, what doesn’t, and why. An easier way to validate ideas and get buy-in for your designs.

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Researchers

Study users in-the-moment as they engage with your product. Develop a deeper understanding of their needs with qualitative and quantitative data.

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Enhance collaboration and team alignment with Hotjar!

143,088 teams increase alignment and build the right features
with Hotjar.

No credit card required

Unlimited team members

Fast installation

SSO signup

RESOURCES FOR PRODUCT TEAMS

Improve alignment across your entire team with Hotjar

Communicate and collaborate with your team directly in Hotjar, and make quick decisions on what user-led product...

Hotjar & Chill: how to host a Hotjar watch party

Roll out the red carpet and send an invitation to everyone who’s anyone—your product team, designers, developers,...

How Hotjar uses Hotjar: 9 powerful use cases

Hotjar’s heatmaps and recordings provide context to real data. Here’s how the Hotjar team uses their tools to improve...